Common mistakes to avoid when launching a business


Starting a new business is an exciting time for many entrepreneurs. However, there are 5 common mistakes many new business owners make. By being aware of these mistakes, you will increase your chances of success and remove the risk of your new venture turning into a failure.

Being unprepared:
Organisation is key when it comes to running a small business. While it may be tedious, implementing a solid plan for your business will benefit your time management and goal setting by mapping out exactly how much time and money it will take you to grow your business. Plans you may consider include a business plan, a financial plan and a marketing plan.

Avoiding new technology:
Technology can provide new opportunities, help to do your work more efficiently and even help to save money in your small business. While new technology may seem intimidating and require more time initially to learn and understand, an unwillingness to adapt to new technologies may hurt your business in the long term.

Failure to delegate:
A new business owner may think they can take on all tasks at once. However, effective delegation can be a great way to build and grow your business. It can free up your time for business activities that may require your unique expertise, and help to build a strong team that can work together for collective success.

Ignoring market research:
Investing large amounts of time and money into a business idea where you have not researched the market can potentially lead to devastating outcomes. Test your products and services before you start your business, to identify what target market you are trying to reach and how they may respond to your marketing activities.

Running out of capital:
A new business that is running out of money is the quickest way for it to fail. You should plan in advance to ensure that you will have enough money to live on while your business is in its startup phase, as well as budgeting for the amount of capital you will require for the business to survive and grow.